Priming your face for whatever is going on top is a great way to create the perfect canvas for your makeup. There are several types of primer that you can choose depending on your skin, but we're here to let you in on a little secret: good skincare is just as effective at priming the skin as some primers are. "Charlotte Tilbury Magic Cream tones down redness, plumps skin, and improves skin texture for makeup application/wear," says Mackay, "and for non-wearers, too" Whether you're concerned about pores, redness, or anti-aging, there's a primer option for everybody.